EvieB's Marketing Blog

Saturday, July 21, 2007

Here's a must-have marketing strategy you should be using...

Hello!

Viral marketing has always been a cool term for word-of-mouth advertising online. It's where people discover about your website service or products through other people.

Just like a recommendation, broadcasting an electronic mail with an advertisement at the footer of your email is a good way to spread the word. Just look at the success companies like AOL and Yahoo achieve with that strategy. Having an ezine also increases your visibility on the Internet when you have something of interest to share.

You can also utilise forums and bulletin boards to review, talk over products and services and grade them accordingly. Viral marketing’s referral proficiency works like the snowball effect, which can grow the visibility of your business exponentially.

Acquiring personal recommendations to try a product or service is a excellent way to establish credibility and trust in the company. Replicating these referrals to other people makes the customer actively engage themselves and not passively hear about the products advantages.

Viral marketing is also an excellent way to keep advertising costs way down. Sharing an article from an ezine keeps the content intact, is free and easy to pass along, and does not cost anything -- but offers a clear gain to both parties involved.

Here are some ways to make your viral marketing message work:

  • You can provide a free report or software with a pass it on link on the footer,
  • Or a free demo adaptation of your product,
  • Or offer a free trial of your service on your site and include a share it with your friend button at the footer of the page.
  • You can also hold a competition and capture subscriber’s contact information and each time their friends come to the website, they are entered into the contest again.
  • You can start your own affiliate program, where affiliates generate hits to your site with banner advertisements, text hyperlinks, letters of referrals, and so forth. You only pay for results

  • Viral marketing is the way to accomplish high traffic cheaply and effectively on the web. Allow your customers with a compelling cause to share the message, and you'll be comfortably on your way to big time traffic and success.

    Not utilising viral marketing could be a big mistake and your business could suffer.

    Here's a program that's grabbed viral marketing by the throat for your advantage... It's new, very powerful and worthwhile checking out.

    http://www.linkbrander.com/go/47390

    Warm regards,

    Eva Browne-Paterson

    PS: Be quick to get your hands on the 2 new bonus applications that have been made available free to new members. They'll save you time, effort and money.
    http://www.linkbrander.com/go/47390

    _____

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